When times are good, you don’t always think about your money.

When times are tough, you worry about your money and look for ways to keep it safe. Or to make it go a bit farther.

Look no further than credit unions.

More than 100 years ago in our country, working people formed credit unions – financial institutions they jointly own – so they could avoid the high costs being charged by unscrupulous money lenders.

During the darkest days of the Great Depression in the late 1930s people flocked to credit unions as a source of mutual support.

Today, credit unions remain a safe haven to borrow and save, even in spite of today’s economic uncertainty. If you’re a depositor in a credit union, you’re not a customer, you’re a member-owner – and that offers peace of mind you won’t find anywhere else.

This year marks the 100th year for credit unions in America. Learn more here about why credit unions are so good for Wisconsin citizens, and urge someone you know to join!